NC Education Lottery Fireball
Motion Graphics
Client: NC Education Lottery
Post House: WonderSmith
Producer: Joe Murray
Credits: Digital Hyper (Jamie Byers) for Animation
Description
Digital Hyper Studios was commissioned by Wondersmith to create an engaging animated video for the NC Education Lottery, showcasing their Pick 3 and Pick 4 Fireball games. The objective was to produce a visually captivating piece for both in-store kiosks and web platforms, designed to attract and inform potential players about the exciting features of the Fireball option.
Project Execution:
Our team at Digital Hyper Studios was tasked with developing the entire project from scratch, utilizing Adobe After Effects to craft a high-quality, dynamic animation. The process involved several key stages:
Concept Development: Collaborating closely with Wondersmith and the NC Education Lottery, we developed a concept that would effectively communicate the benefits and excitement of the Fireball feature.
Design and Animation: Leveraging the advanced capabilities of Adobe After Effects, we created vibrant and fluid animations that brought the Pick 3 and Pick 4 Fireball games to life. Our design approach focused on eye-catching visuals and smooth transitions to maintain viewer interest and convey the game’s key messages effectively.
Final Production: After rigorous review and refinement, we delivered a polished final product that met the high standards of both Wondersmith and the NC Education Lottery. The animated video was optimized for display on in-store kiosks and web platforms, ensuring broad accessibility and impact.
Project Impact:
The completed animated video successfully captured the excitement of the NC Education Lottery’s Pick 3 and Pick 4 Fireball games, effectively engaging viewers and driving interest in the new feature. By delivering a high-quality, visually appealing animation, Digital Hyper Studios contributed to the lottery’s promotional efforts, helping to increase player engagement and participation.
At Digital Hyper Studios, we take pride in our ability to transform ideas into compelling visual narratives, and this project stands as a testament to our dedication to excellence and creativity in animation.