Active Shield BioTrexx
Web Commercial Spot
Client: Active Shield
Creative Director: Jamie Byers
Credits: Jamie Byers (Illustrator/Animator), Joe Miller (Audio)
Description
Digital Hyper Studios collaborated directly with Active Shield to produce an engaging animated video for their product, BioTrexx. The objective was to create an informative and visually appealing animation that effectively highlighted the unique features and benefits of BioTrexx. This project was designed to be used across various digital platforms to reach a broad audience.
Project Execution:
Our team at Digital Hyper Studios handled the entire production process, from initial script development to the final output, ensuring a seamless and high-quality result. The animation was primarily created using Moho Pro, with Adobe After Effects utilized for post-compositing work. Additionally, we partnered with SoundslikeJoe.com for the music composition and sound effects.
Concept Development: Working closely with Active Shield, we developed a comprehensive script that clearly communicated the advantages of BioTrexx. Our goal was to create a narrative that was both informative and engaging, tailored to the target audience.
Design and Animation: Utilizing the capabilities of Moho Pro, we crafted detailed and fluid animations that visually represented the key features of BioTrexx. The animation style was chosen to be both professional and approachable, making complex information easily understandable.
Post-Production: In the post-production phase, we used Adobe After Effects to enhance the animation with additional visual effects, ensuring a polished and cohesive final product. This included refining transitions, adding motion graphics, and optimizing the overall visual flow.
Sound Design: Collaborating with SoundslikeJoe.com, we integrated a custom soundtrack and sound effects that complemented the animation. The music and sound design were crafted to enhance the viewer’s experience, making the animation more engaging and memorable.
Final Production: After thorough review and adjustments, we delivered the final animated video to Active Shield. The video was optimized for various digital platforms, ensuring it could be effectively utilized in different marketing and informational contexts.
Project Impact:
The BioTrexx animated video successfully conveyed the product’s key features and benefits in an engaging and easily digestible format. By combining high-quality animation with a compelling narrative and dynamic sound design, Digital Hyper Studios helped Active Shield effectively promote BioTrexx to a wide audience.
At Digital Hyper Studios, we are dedicated to transforming complex concepts into captivating visual stories, and our work on the BioTrexx project for Active Shield exemplifies our commitment to excellence and creativity in animation.